Lindstrom Martin: Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Скачать книгу (размер 1 462 Kb , формат fb2, страниц 288) Аннотация: Marketing visionary Martin Lindstrom has been on the front lines of the branding wars for over twenty years. In Brandwashed, he turns the spotlight on his own industry, drawing on all he has witnessed behind closed doors, exposing for the first time the full extent of the psychological tricks and traps that companies devise to win our hard-earned money. Brandwashed is a shocking insider's look at…